Handpicked with love
Premium Affordable South Indian Jewellery Online for Every Occasion
From minimal classics to bold statement pieces, Diva offers a handpicked collection of artificial jewelry for every style, mood, and moment. Whether you’re dressing for a wedding or a weekday, we have the perfect sparkle for you.
Hand picked with love
24* 7 Customer Support
7 Days Return Policy
Our Collections






Why we started our traditional jewellery online
Meet Aiswarya! The Passionate Founder of Diva Jewels. At Diva Jewels, the journey began with a personal passion. Founded by Aiswarya, a South Indian woman with a deep-rooted love for tradition and timeless fashion, Diva Jewels was born out of the desire to make authentic, elegant jewellery accessible to everyone. While searching for quality South Indian jewellery online, Aiswarya realized how limited the options were—especially when it came to affordability and trust. That inspired her to create Diva Jewels, a brand that celebrates heritage, beauty, and the charm of handpicked South Indian designs. Today, Diva Jewels is more than just an online store—it’s a tribute to tradition, made modern for today’s woman women everywhere.

Absolutely in love with the jewelry from Diva! The quality is amazing for artificial jewelry, and the designs are so unique and trendy. I bought a temple necklace and a modern choker – both looked stunning and got me so many compliments! Shipping was fast, and the packaging was beautiful. Highly recommend Diva Jewels if you're looking for stylish, affordable, and handpicked artificial jewelry online in India.
Anjali R
Kochi,India
Diva Jewels never disappoints! I ordered a bridal kundan set and a pair of lightweight daily wear earrings – both were exactly as shown and exceeded my expectations. The finish looks premium, and the price is so reasonable for the quality. It's now my go-to online store for artificial and fashion jewelry in India. Great customer support too
Archana
Bangalore
I’m so happy with my purchase from Diva Jewels! I ordered a mix of traditional and western-style artificial jewelry, and each piece was beautifully crafted. The detailing, quality, and packaging were top-notch. Whether it's for a festive function or daily wear, Diva has the perfect piece. One of the best online jewelry stores I’ve come across in India!